Air Everything
Air Miles came to us with a brief to redefine their brand. Let’s move away from “Gravy” and make it cool for a younger demo. Enter “Air Everything”, the idea that you can turn anything into Air Miles if you know how. Working directly with their in-house creative team, we helped build the new look and feel and shot this spot, my first experience using virtual production!
CREDITS:
CCOs: Denise Rosetto, Todd Mackie
CD team: Julie Martinson, Marcelo Dias
Producer: Demi Vee
Director: Matt Manhire